French Cheese: weak exports
Exports of French cheeses have dried up in 2009, according to French customs. In value exports fell 4.8% to 2.5 billion euros as in volume, with a decline of 1.7% to 591,121 tonnes. Exports represent 30% of French production.
The price of milk in question
The primary cause of this decline is the price of milk. Highest average of 15% in France compared to Germany and 9.5% from the Netherlands. Germany is Europe's largest exporter of cheese in front of France since 2003 in volume and value since 2006.
This drop increases with the cheeses using milk as much of the Emmental. Its exports fell 10% in 2009 and processed cheese, like Saint-Moret or Laughing Cow, requiring a lot of milk, they decreased by 13.5%.These high prices are crises repetitions of French dairy farmers, worried about the fall of their income.
For other reasons, Gruy?re is also in a delicate situation. The European Commission may not give the French Gruyere the protected designation of origin (PDO), leaving the field open to Swiss Gruyere . The decision will be made in a few months.
Prospects in the U.S.
However, signs of recovery in the high end is particularly noticeable in the U.S. market, the first destination of French cheeses outside the European Union ahead of Switzerland and Japan. Arnaud Gauthier, cheese and creator of Frenchcheese club, said that "the U.S. market is a huge potential."He created a club offering premium products and to penetrate different markets in terms of complicated legislation. Example: the tripling of tariffs on Roquefort cheese in January 2009.
French cheesemakers are two sides to the Paris Bourse. Bel Cheese (The Laughing Cow, Boursin, Babybel …) and Bongrain (Caprice gods, Coeur de Lion, Tartar …). At the opening of trading on Friday, as the Cheese Fair was up 2.38% to 129 euros and that of Bongrain at equilibrium (0.06%) to 54.55 euros.
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